Sustainability gold for Frosch packaging

Posted by Lenny on

Sustainability gold for Frosch packaging

We are very pleased to announce that the German Packaging Gold Award was given to Frosch parent company, Werner & Mertz, in the category "Sustainability" during the FachPack trade fair in Nuremburg. The family-owned company based in Mainz impressed the jury of experts across the board with the world's first plastic bottles made of 100% HDPE recyclates from household recycling, earning a gold classification.

"The three solutions deserve attention for the special ways they start trends, answer pressing questions or, as pioneers, head off in completely new directions," said Bettina Horenburg, dvi (German Packaging Institute) board member and head of the German Packaging Award.

Reinhard Schneider, CEO of Werner & Mertz and initiator of the Recyclate Initiative, along with Immo Sander, Head of Packaging Development at Werner & Mertz, and Dr. Michael Heyde from "Green Dot" accepted the award. The German Packaging Award jury praised the pioneering work as genuine recycling and conservation of finite resources and the production of bottles which look almost identical to those made with virgin material.

"We are delighted that our latest pioneering achievement has been honoured with the German Packaging Award. With our newest development of PE packaging from post-consumer recyclates, we show what true recyclability looks like," said CEO Schneider, who accepted the award on behalf of his company for the second time.

In collaboration with the bottle manufacturer Alpla-Werke Alwin Lehner GmbH & Co KG and the Green Dot, Werner & Mertz developed a new type of bottle for cleaning products which is made of 100% recycled plastic obtained from household recycling.

Not only that, but up until now no translucent and white material has ever been produced from recyclable domestic refuse. An optimized washing process and integrated decontamination are innovations which have led to the development of high-quality PE packaging from recyclates.

Find out more about Frosch's Recyclate Initiative.


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